Turning a Listening Event Into a Signed Collectible Experience

AJ McLean has spent more than three decades performing for audiences around the world as a member of the Backstreet Boys, one of the best-selling groups in music history. From sold-out tours and chart-topping albums to a global fan base that has followed the group across generations, AJ has experienced music and fan connection on an extraordinary scale.

But my name is Alexander James represents something much more personal.

The project gave AJ an opportunity to step forward as Alexander James McLean and share more of the person behind the performer. Created over four years, the 17-track album explores a new chapter in his life and career through music that reflects his experiences, growth, and evolution as an artist.

Released on January 9, 2026, AJ’s birthday, the album marked another milestone in a career that began long before the Backstreet Boys became a worldwide phenomenon.

For the my name is Alexander James listening events in New York and Los Angeles, TapTunes® became part of that story with exclusive, limited-edition Instant Music Cards personally signed by AJ for invited guests.

At the New York event, guests were treated to more than simply a first listen. AJ previewed the music, performed live, shared personal stories behind the songs, took photos, and spent time connecting directly with fans.

TapTunes® helped turn that moment into something guests could physically take with them. The limited-edition cards featured the album experience and were personally signed by AJ, transforming the music into a collectible connected to the artist, the release, and the event itself.

For an artist whose music has reached millions of people around the world, the experience created something intentionally personal. Instead of the listening event ending when guests walked out the door, they left with something AJ had personally signed and a way to return to the music and memories surrounding this chapter of his career.

It brought together what TapTunes® is designed to do: connect physical music, the artist, the fan, and the moment in one experience.

A global career. A deeply personal album. An exclusive event. A signed collectible. A moment worth keeping.

TapTunes® turns music into a physical, collectible experience fans can hold, enjoy, and return to long after the moment ends.