Music First. Always Period.
TapTunes® was built around one thing: the music.
Before the technology, before the card, and before the tap, there is a song, an artist and the work that went into creating it. We believe that deserves more than becoming another link in an endless digital library.
TapTunes brings music into the physical world while delivering the instant access fans expect today. Our collectible Music Cards use NFC and QR technology to connect directly to our proprietary TapTunes player, where the artist's music becomes the center of a complete digital experience.
Because we built and control our own player, we're not limited by someone else's platform. We can customize the experience around what an artist wants to achieve, from an album release or tour exclusive to a VIP experience, special edition, fan connection or something entirely new.
Music, artwork, lyrics, liner notes, photos, videos, merchandise, artist links, exclusive content and more can all come together in one place, built around the artist and their music.
No app. No login. No download. No subscription. Just scan or tap and play.
The technology makes it possible, but it was designed to stay out of the way.
The music is, and always will be, the reason it exists.
Why We Created TapTunes
There was a time when music came with something you could hold. Records, cassettes and CDs gave an album an identity beyond the recording. Fans collected them, displayed them, had them signed and kept them for years.
As music became increasingly digital, access became easier, but much of that physical connection disappeared.
We saw an opportunity to bring the two worlds together: the value and connection of physical music with the convenience and possibilities of today's technology.
TapTunes wasn't created to replace streaming. Streaming plays an important role in music discovery. We created TapTunes for what can happen next, when a listener becomes a fan and wants something more.
Something to own. Something to collect. Something connected directly to the artist and the music.
For artists, that also means another way to package, present and sell their work directly to the people who support them.
The card is what fans hold. The player brings it to life. The music gives it value.
Meet The Founders
Gino Gavoni
Songwriter, Producer & Creator
As the creator behind the TapTunes concept, Gino drew from decades of experience as a songwriter, producer and musician to reimagine how music could be experienced in a physical world again.
He understood the work behind every song, from the first idea and recording session to the finished music reaching a listener. That creator's perspective became the foundation of TapTunes, build the technology around the music, not the music around the technology.
The music comes first.
The technology exists to bring it to life.
Lisa Gavoni
Entrepreneur, Marketing Strategist
Lisa Gavoni is an entrepreneur, marketer and product innovator with more than two decades of experience turning ideas into businesses, products and experiences.
After nearly 18 years building Brand O' Guitar Company and working at the intersection of music, marketing, artists and brands, Lisa co-founded TapTunes® with a new vision for physical music.
Today, she leads TapTunes with a focus on innovation, marketing, artist opportunities and creating new ways for music and technology to bring artists and fans closer together.
The Next Chapter For Physical Music
What began in 2023 with a simple idea has grown into a platform used by hundreds of artists for releases, tours, VIP experiences, merch tables, listening events, special editions and brand activations.
We believe the future of music brings physical and digital together, combining the value and collectibility of something fans can hold with the possibilities of technology. For artists, that means new ways to create value around their music, generate direct revenue and build stronger fan relationships. For fans, it means music they can experience, collect and keep.
Music first. Technology with purpose. Connection that lasts.